{"id":1045,"date":"2025-04-28T12:50:39","date_gmt":"2025-04-28T07:20:39","guid":{"rendered":"https:\/\/blogs.havemony.com\/?p=1045"},"modified":"2026-02-19T15:36:53","modified_gmt":"2026-02-19T10:06:53","slug":"akshaya-tritiya-in-india","status":"publish","type":"post","link":"https:\/\/havemony.com\/blogs\/akshaya-tritiya-in-india\/","title":{"rendered":"More Than a Shiny Souvenir: A Quick Guide to Buying Gold in India on Akshaya Tritiya"},"content":{"rendered":"\t\t
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Every year, on the day when spring is at its sweetest and summer comes knocking, Indians celebrate Akshaya Tritiya<\/em>\u2014a day of unending prosperity. Considered one of the most auspicious days in the Hindu calendar, it is believed that anything that is brought home that day will only grow in value. Jewellery stores and gold markets across the country thrum with the promise of new beginnings. While Dhanteras (around Diwali) is another gold-buying favourite, Akshaya Tritiya<\/em> holds a quieter, more spiritual charm. \u201cAkshaya\u201d<\/em> means eternal, never diminishing\u2014making it the perfect day to start a new venture, get married, or invest in gold!<\/p>\n\n

India\u2019s love affair with gold is not just about the culture. Gold is offered at weddings, festivals, and temple altars. It is considered both an adornment and investment. Today, Indian women are said to hold nearly 11% of the world\u2019s gold reserves\u2014more than the reserves of the US, IMF, or Germany! That\u2019s not just wealth. It\u2019s trust, heritage, and pride that is handed down from one generation of women to the next.<\/p>\n\n

Markets that Dazzle with Tradition<\/strong><\/h3>\n\n

If you are in India around Akshay Tritiya<\/em>, you can\u2019t escape the celebratory air and the jewellery stores bedecked like a new bride, with shining wares calling out to you. Stores also offer some discounts or free gifts to each customer on this day. If you wish to experience buying gold like a local, head to the gold markets of India\u2014no two are the same.<\/p>\n\n

In Mumbai\u2019s Zaveri Bazaar<\/strong>, the energy is electric. This is the heart of India\u2019s gold trade, and home to jewellers like Tribhovandas Bhimji Zaveri (TBZ)<\/a> and Dwarkadas Chandumal<\/a><\/strong>, two of the oldest and most trusted jewelers in India. Here, kundan sets and bridal chokers are crafted like fine art. Whether you’re picking up a simple pair of gold studs or commissioning a bespoke necklace, you can be assured of timeless appeal that only experience can bring.<\/p>\n\n

In Chennai\u2019s T. Nagar<\/strong>, rows of stores light up Ranganathan Street. In South India, gold is revered and worshipped. And if there ever was statement gold jewellery, it has to be temple jewellery. Talented craftsmen carve intricate idols of Gods and Goddesses on necklaces, earrings, and bracelets that can make you feel like you\u2019re wearing years of tradition. Visit GRT Jewellers<\/a> or NAC<\/strong>, known for their South Indian temple-inspired designs to get your hands on some awe-inspiring pieces.<\/p>\n\n

And then there\u2019s Bowbazar in Kolkata<\/strong>, where master artisans have spent years perfecting the art of delicate filigree-work gold jewellery. Gold jewellery in Bengal tends to be lighter and the designs favor flora and fauna. P.C. Chandra<\/a> and Senco Gold & Diamonds<\/a><\/strong> are names you\u2019ll hear again and again. Their jewellery reflects the finesse of Bengal\u2019s craft, whether it\u2019s an engraved bangle with clasps fashioned into a pair of fish or a minimalist lotus pendant.<\/p>\n\n

\u00a0<\/p>\n\n

A Union of Old and New<\/strong><\/h3>\n\n

If you\u2019re looking for a fresh take on tradition, you\u2019ll find some modern studios that are refreshing people\u2019s ideas of Indian gold jewellery.<\/p>\n\n

Design houses like Amrapali<\/a> and designers like Sunita Shekhawat<\/a> are showcasing the lesser-known styles and designs from across India. Amrapali, for example, fuses Indian tribal and traditional designs to create uniquely memorable pieces that are more like conversation starters than adornments.\u00a0<\/p>\n\n

Whether you\u2019re shopping for a statement piece or a tiny trinket, no better day than Akshay Tritiya and no better way than Mony to buy the perfect keepsake to remember India by.\u00a0\u00a0<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Every year, on the day when spring is at its sweetest and summer comes knocking, Indians celebrate Akshaya Tritiya\u2014a day of unending prosperity. Considered one of the most auspicious days in the Hindu calendar, it is believed that anything that is brought home that day will only grow in value. Jewellery stores and gold markets […]<\/p>\n","protected":false},"author":7,"featured_media":1046,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[409,386],"tags":[],"class_list":["post-1045","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-festivals-culture","category-shopping"],"yoast_head":"\nMore Than a Shiny Souvenir: A Quick Guide to Buying Gold in India on Akshaya Tritiya - Mony Blogs<\/title>\n<meta name=\"description\" content=\"Celebrate Akshaya Tritiya by discovering the tradition of buying gold in India. 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